The NutriPro is a new juicer from Bella and it’s their first masticating juicer. The use of the term “cold press” seems to be confusing some people but it’s simple, this is a vertical masticating juicer.
As with all masticating juicers it uses a slowly rotating auger (that generates less heat than a centrifugal juicer) to crush and press juice out of the produce. This is why it’s referred to as a “cold press” juicer.